Defining our goals

I’m not in the frame of mind to discuss a topic in length, so I’m going to clarify a few of our goals within the next several months.

Until now, I imagine that every show we’ve played has been “in one ear, out the other.”

How can you say that?!

Other than an epic live show, we had nothing tangible that you could bring home and show your friends. We’re hopeful that Saturday’s show at APU will bring new fans since that’ll be our first show with shirts, CDs and stickers for sale. Afterward, we’ll analyze our stats and move from there.

Additionally, a few of us are reading suggestions from the book, “The Indie Band Survival Guide: The Complete Manual for the Do-It-Yourself Musician.” I think it has a lot of great ideas for creating buzz.

One of the basics I’m tackling is the website, which involves the following:

  • creating a custom WordPress [child] theme that we can call our own
  • adding information that we’ve overlooked or have yet to acquire (e.g. prospective bookers and venues, press kit, select photos, logos, posters, ways you can help us)

Don’t fret. We’re hard at work.

Coming up: We’re planning something pretty big in June. Well, it’s big for us. Bill will explain more in his next post.

*****

If you have any promotion suggestions, helpful contacts, or want to help us when we need to distribute fliers and sell tickets/merch, please email us.

  • Promotion, street team, sponsors for merchandise — goteamgo [at] thescarletparadigm.com
  • Booking — booking [at] thescarletparadigm.com

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